Madison World - Work Details

Brief

To increase awareness of the Brian Tellis show ‘Tellis Like It Is’ among serious blues, funk and jazz enthusiasts

Solution/Execution

Artists who were legends in the world of music were revered, in extremely eye-catching visuals and crisp copy that appealed to the target audience

RESULTS

Listenership saw an immediate increase to the tune of 43%
Write-ins to the program doubled

Awards & Recognition

ABBYS, Silver- Print Craft

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Launch of Café Coffee Days winter menu - Magical Brews
ASIAN PAINTS
Ultima IMC
HAVELLS
Havells and Platinum Outdoor, welcome Ganpati Bappa with their 'FAN-tastic' Outdoor Campaign
VIACOM 18
Jigar Pe Trigger
MONDELEZ
Say aaa

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