Experts in Brand and Corporate PR, Madison PR has a thorough understanding of business to recommend innovative and cost-effective strategies to all its clients.
We love people & brands.
For the past 22 years, Madison PR has been partnering with brands to deliver impactful PR campaigns. To keep it simple – ‘We love to build credible brands’.
The vision we breathe:
Our vision is to be the most preferred Public Relations' Communication Partner to our clients by building strong corporate reputations and great brands that will earn the love and respect of all stakeholders.
Our philosophy:
Communication Partnership = Client delight
Our approach:
•Integrity in planning
•Transparency in operations
•Honesty in brand ownership
Our strategy:
Research. Insights. Execution.
We have been successful in setting realistic expectations to deliver the best performing PR, be it a startup or business expansion, product launch or crisis management. Our history speaks an instant love for FMCG, Beauty, Lifestyle, Luxury, Healthcare, IT/Technology, Hospitality, Travel & Tourism and Real Estate brands to make us the preferred brand partner for international companies to test the Indian market today.
Deriving inspiration from Madison World - A 360 degree communication group, has resulted in Madison PR being one of the fastest growing PR agencies in India.
Feel the power of a young, dynamic and trained team working on fresh ideas daily. Drop into our office at Mumbai or any of our strategic offices in Delhi, Bangalore, Pune, Chennai and Hyderabad and feel the passion.
1. To build team capabilities that ensure client delight and long-term partnerships.
2. To be the most preferred employer in the industry.
Our vision is to be the most preferred Public Relations’ communication partner to our clients by building strong corporate relations and great brands that will earn the respect and love of all stakeholders.
THE MADISON EDGE
Branding is beautiful: With the 29 year old lineage of Madison World, branding is ingrained in every Madison PR employee. We formulate & manage focused strategies with a holistic communication approach that is focused on deriving an action from the audience. Over the years, we have maintained transparency with clients to ensure we get to the root of the problem to deliver functionable solutions.
Some aspects that help differentiate us from the rest:
• Proactive strategic thinking
• Ability and commitment to meet deadlines
• Nationwide reach and ability to disseminate information internationally
• Available to the client whenever they require us
• In-house expertise to deliver a 360 degree communication plan
• Strong media support due to long term relationships
Madison PR
Madison PR
Madison PR
A true PR professional, Abhinav has worked in PR agencies and internal and external communications for over 21 years. Having managed corporate reputation programs for some of the world's most recognized brands and businesses, he has profound understanding of multiple consumer market mechanisms. In his previous roles, he has been part of leadership teams at SPG Group, Avian WE, Edelman India, Comma Consulting and Rediffusion DYR.
With more than 15 years of experience in Beauty, Lifestyle and FMCG sectors, she is a maverick who has worked with multiple brands of the world’s largest FMCG Company - P&G. Strategizing innovatively and executing fearlessly, she has been the PR mastermind behind some of the biggest lifestyle and beauty campaigns in India. Amrita works on marquee brands such as Pantene, Whisper, Ariel, Olay, Ambi-Pur, Asian Paints, Kelloggs India, Red Bull, Wella Professionals, Speedo, NITCO and Milton.
Naveen, holds 6 years of PR experience. He has previously worked with Concept Public Relations, Hyderabad and has handled a wide range of clients including IMT-Hyderabad (Institute of Management Technology), YuppTV, Steel Exchange India Ltd, IDBI Federal Life Insurance, Andhra Bank, JK Tyre (GoKarting Championship), FIFA, 10K Marathon, IPTL, Coca-Cola Under 16 Cricket Tournament, etc.
He holds a graduation in Commerce and he also knows about Digital Marketing.
Nurturing sustainable PR communication to establish a robust channel amongst stakeholders has been the foundation of our growth. Experience, insights and localized understanding of the market are the tools that help us achieve client delight.
What does your brand need?
1. Research & Insights
Dwelling into data, consumer/channel engagements and conversations to get the right communication for the brand.
2. Strategy, Planning & Execution
From the inception of an idea, to delivering the required numbers - our brand teams take a strong ownership for measurable results.
3. Corporate & Brand PR
Communication that lives the essence of the brand and helps achieve measurable & visibly impactful goals.
4. Influencer Marketing & Blogger Outreach
With a network of influencers from various backgrounds we are able to connect your brand with the right influencer to orchestrate a communication plan that helps deliver the required message.
5. Digital PR
Optimum utilization of new media ensures presence on relevant platforms. We have delivered many successful campaigns in the social and digital space.
6. ‘Always On’ PR
There will never be a dull moment for the brand. What is ‘PR draught’ anyway?
7. Media Training
We love the paparazzi, and we know exactly how to make them love you too.
8. Crisis Management
This one's our favourite - don’t panic. We will breathe this through calmly with you.
9. Reputation Management
A good product without an honest reputation rarely finds success in the market. Keeping ethics in place, we help brands enhance their reputation to engage with the right audience.
10. Internal Communications and Employee Engagement
Employees are the ultimate ambassadors of the brand. From giving them the right information to empowering them to form a success path, we do it all.
Making the world better by enhancing brand reputation.
We go beyond words and believe in actions which create an impact on the brand’s ecosystem. We have experience in the following categories:
1. FMCG
2. Beauty
3. Healthcare
4. Lifestyle
5. Fashion
6. Technology
7. Hospitality
8. Aviation
9. Luxury
10. Travel & Tourism
11. Corporate Social Responsibility
Category: Best use of Social Media
Campaign: #ThankYouNurses Campaign
Brand: Marico Ltd. - Parachute Advansed Gold
Category: Consumer Products
Campaign: Launch of Duro Safe Anti-Viral Mattress Protector
Brand: Duroflex - Duro Safe Anti-Viral Mattress Protector
Category: Influencer Impact : Social Media | PR Influencer
Campaign: Soft Fresh Batch
Brand: Soft Fresh Batch
Category: Influencer Impact : Social Media | PR Influencer
Campaign: Soft Fresh Batch
Brand: Soft Fresh Batch
Category: Best use of Integrated Marketing - FMCG
Campaign: #WeAreTamil
Brand: Marico Ltd. - Parachute Advansed Gold
Category: Consumer Products
Campaign: Launch of Duro Safe Anti-Viral Mattress Protector
Brand: Duroflex - Duro Safe Anti-Viral Mattress Protector
Category: Best use of Influencer Marketing
Campaign: #ThankYouNurses Campaign
Brand: Marico Ltd. - Parachute Advansed Gold
Category: Consumer Products
Campaign: Launch of Viroprotek Hand & Surface Sanitizers
Brand: Asian Paints - Viroprotek
Category: : Influencer Marketing Campaign
Campaign: #ThankYouNurses Campaign
Brand: Marico Ltd. - Parachute Advansed Gold
Category: Best PR Campaign
Campaign: Launch of Viroprotek Hand & Surface Sanitizers
Brand: Asian Paints - Viroprotek
Category: Best Use of Digital
Campaign: #ThankYouNurses Campaign
Brand: Marico Ltd. - Parachute Advansed Gold
Category: Special Marketing- Talent | Influencer Marketing
Campaign: #EnMudidhaanNaan Campaign
Brand: Marico Ltd. - Parachute Advansed Gold
Category: Communication - Best use of Digital Marketing | Social Media
Campaign: #ThankYouNurses Campaign
Brand: Marico Ltd. - Parachute Advansed Gold
Category: Consumer Product
Campaign: Launch of Viroprotek
Brand: Asian Paints - Viroprotek
Category: Best Use of PR by Corporate
Campaign: Mumbai Heroes
Brand: Asian Paints - St+art
Category: PR Effectiveness
Campaign: A Chocolate That Left a Global Sweet Aftertaste
Brand: ITC Foods - Fabelle Trinity Truffles Extraordinaire
Category: PR Creativity
Campaign: A Chocolate That Left a Global Sweet Aftertaste
Brand: ITC Foods - Fabelle Trinity Truffles Extraordinaire
Category: Consumer Launch
Campaign: A Chocolate That Left a Global Sweet Aftertaste
Brand: ITC Foods - Fabelle Trinity Truffles Extraordinaire
Category: Best use of Digital
Campaign: Parachute Advansed Champi Beats
Brand: Marico Ltd. - Parachute Advansed Hot Oil
Category: Food & Beverage
Campaign: Leaving A Sweet Global Aftertaste
Brand: ITC Foods - Fabelle Trinity Truffles Extraordinaire
Category: Brand | Product | Service Campaign
Campaign: Shine Like New
Brand: P&G - Ariel
Category: Brand | Product | Service Campaign - Best PR Campaign
Campaign: Power of One Wash
Brand: P&G - Ariel
Category: CSR
Campaign: Wake Up Clean Up Bangalore
Brand: Bruhat Bangalore Mahanagara Palike
Category: Brand | Product | Service Campaign - Best PR Campaign
Campaign: The Lounge Journals
Brand: Cafe Coffee Day
Category: Brand | Product | Service Campaign
Campaign: Reinventing Tiger
Brand: Britannia - Tiger Biscuits
Category: The Fastest Growing PR Agency
Campaign: -
Brand: -
Category: PR Agency of the Year
Campaign: -
Brand: -
Category: Excellence in Public Relations
Campaign: Wake Up Clean Up Bangalore
Brand: Bruhat Bangalore Mahanagara Palike
Category: Brand | Product | Service Campaign
Campaign: Will Fashion Tag: RFID Campaign
Brand: Wills Lifestyle
Category: Brand | Product | Service Campaign - Best PR Campaign
Campaign: The Magical 9 months- with Apollo Cradle
Brand: Apollo Cradle
Category: Best PR Campaigns
Campaign: The Puma Social Club
Brand: Puma
Category: Event Based Campaign
Campaign: Will Fashion Tag: RFID Campaign
Brand: Wills Lifestyle
Category: Disease Awareness Campaign
Campaign: ACT - Against Congenital Hypothyroidism
Brand: GSK
Category: For Excellence in Branding & Marketing
Campaign: -
Brand: Apollo Cradle
Category: The Fastest Growing PR Agency
Campaign: -
Brand: -
Category: Entertainment, Sports & Lifestyle
Campaign: Foray & Leadership in Running
Brand: Puma
Category: Best Use of PR by a Brand
Campaign: Foray & Leadership in Running
Brand: Puma
Category: Most Awarded Agency
Campaign: -
Brand: -
Category: Luxury Goods, Fashion & Beauty
Campaign: Foray & Leadership in Running
Brand: Puma
Category: Public Service, Appeals & Charity
Campaign: Wake Up Clean Up Bangalore
Brand: Bruhat Bangalore Mahanagara Palike
Category: Travel, Entertainment & Leisure
Campaign: A Brand Story
Brand: Cafe Coffee Day - The Serai
Category: Superior Achievement in Brand Building
Campaign: Ariel Largest Laundry Lesson
Brand: P&G - Ariel
Category: Consumer Products | Services
Campaign: Ariel Largest Laundry Lesson
Brand: P&G - Ariel
Category: Public Sector
Campaign: Wake Up Clean Up Bangalore
Brand: Bruhat Bangalore Mahanagara Palike
Category: Outstanding Achievement Award in Healthcare - Social Cause
Campaign: Touch The Pickle
Brand: P&G - Whisper
Category: Awards for Excellence in Communication & Media
Campaign: -
Brand: Madison PR
Category: Brand | Product | Service Campaign
Campaign: Touch The Pickle
Brand: P&G - Whisper
Category: Excellence In Corporate Communications
Campaign: Foray & Leadership in Running
Brand: Puma
Category: Excellence In Corporate Communications
Campaign: The Bangalore Literature Festival
Brand: The Bangalore Literature Festival
Category: Brand | Product | Service Campaign
Campaign: The Bangalore Literature Festival
Brand: The Bangalore Literature Festival - NA
Category: CSR Campaign
Campaign: The Bangalore Literature Festival
Brand: The Bangalore Literature Festival - NA
Category: Grand Prix Glass Lion (For Media)
Campaign: Touch The Pickle
Brand: P&G - Whisper
Category: Integrated Campaign
Campaign: Touch The Pickle
Brand: P&G - Whisper
Category: Best Use of PR by a Brand
Campaign: Touch The Pickle
Brand: P&G - Whisper
Category: Best Celebrity PR or PR Used for Individual Image Perception
Campaign: Puma Goes Forever Faster with Usain Bolt in India
Brand: Puma
Category: Best Use of PR by a Brand
Campaign: Puma Goes Forever Faster with Usain Bolt in India
Brand: Puma
Category: Best Celebrity PR or PR Used for Individual Image Perception
Campaign: International Designer Collection - Old Love
Brand: Asian Paints - Royale Play
Category: Integrated Campaign
Campaign: Touch The Pickle
Brand: P&G - Whisper
Category: PR: Events & Experiential PR
Campaign: Touch The Pickle
Brand: P&G - Whisper
Category: Marketing To Women
Campaign: Touch The Pickle
Brand: P&G - Whisper
Category: PR: Food - Integrated Campaign
Campaign: Bade Sapno Ki Sahi Shuruat
Brand: Kellogg India
Category: PR: Luxury Goods, Fashion & Beauty - Celebrity Endorsement
Campaign: SabyaSachi For Nilaya
Brand: Asian Paints
Category: PR: Events & Experiential
Campaign: Arsenal
Brand: Puma
Category: PR: Corporate
Campaign: Street Art: ART for the Masses
Brand: Asian Paints
Category: PR: Events & Experiential
Campaign: I Love Hyderabad
Brand: Asian Paints
Category: PR: Retail & Advertsing
Campaign: Magical Brews
Brand: Cafe Coffee Day
Category: Most Trusted Power Brand
Campaign: NA
Brand: Madison PR
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