VVF INDUSTRIES LTD.

Brief

To launch a new brand of moisturizer into an already cluttered, highly advertised market.

Solution/Execution

• Everyone knows about the kind of havoc daily life plays on your skin.
• New Doy Care Aloe Vera face wash revitalizes your skin from the daily causes of bad skin.

RESULTS

Creative that worked with bigger brands copying certain elements from the TVC. Sales touched 30% more than the targets in the first six month period.