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BRITANNIA

Cheers to health

Objective:

To further strengthen the bond with its primary consumer – the Housewives. The on-ground deliverables rested on the following pivots:

Role of Madison IES:

RESULTS

This month-long on-ground campaign achieved scale by means of smooth execution across 31 stores of Shoppers Stop, in 9 cities. We enabled exclusive brand integration through branding of 5 Lac Shoppers Stop carry bags, 2 Lac cash memos and 600 trial rooms.

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SCAM ALERT

There are some third parties who are fraudulently using Madison's name on WhatsApp, and other unofficial websites and messaging apps with job opportunities from Madison.

Any person claiming to be from Madison and asking for payment in turn for job opportunities is a fraud and should not be entertained. Please report the number right away with relevant authorities.

Stay vigilant and do not fall prey to such scams.

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